Sutton Coldfield News Closes Its Doors

Originally founded in 1869 the local free newspaper, The Sutton Coldfield News, will be publishing its final edition this week.

Delivered to homes in Sutton Coldfield and Erdington the paper is one of three regional publications being closed by the Trinity Group Midlands as the company goes through a restructuring process.

The restructuring of the group could result in the loss of up to 50 editorial posts across the Midlands region despite turning around a £7m loss in 2009 to an operating profit of £3.2m in 2010.

Speaking on the loss of the paper Cllr Philip Parkin said, “I am very sad to hear that the Sutton News is being axed. I would like to wish the best of luck to everyone involved with the paper.”

Other publications in the Trinity Mirror portfolio include the Birmingham Post and Birmingham Mail.

Trinity Mirror Midlands managing director Steve Anderson-Dixon is overseeing the changes and is quoted as saying

“This review of our organisational structure is vital if we are to ensure a future for our newspapers and websites in the Midlands.” (source Hold The Front Page)

NUJ Midlands organiser Chris Morley has accused the group of making nothing but cuts since taking over the reigns in 2001.

6 Responses

  1. Michael says:

    a much better paper than the sutton observer. however it has seemed a lot thinner lately.

  2. peter says:

    Agreed – on both counts. They do seem to have been winding it down recently.

  3. Justin says:

    The paper has been running thin for years, because of its failure to display a property section. The Sutton Coldfield Observer had been controlling ad revenues for a long time and this is partly because members of the board are also directors for some of the local estate agents.

    However the real issue is that people browse the web more than they read newspapers and Trinity Mirror did not focus on this as a revenue stream at the beginning of the last decade.

    Classified ads have gone to eBay, local businesses can’t compete with Amazon and therefore it was inevitable that local newspapers would fail to achieve their ad revenue targets.

    The Sutton Coldfield News was a good paper but unfortunately it has no place since the emergence of the Internet.

  4. Michael says:

    un-related to the post but theres no where else to write it.

    why have they just re-surfaced brassington avenue? surely they should wait to see what the future holds for the building site next to it before spending probably the best part of £100k on the re-surfacing.

    iv always felt the the best idea would be to make an under ground tunnel so something could be built on top. or the less expensive option of moving the road next to the train track and have the new development next to the back of gracechurch. but no, the short-sighted council have now made sure that IF the development does happen, there will be a concrete alleyway between 2 shopping centers.

  5. Richard says:

    That’s wrong. It’s what the developers wanted and the Planning Committee was advised that, if they refused the application again (they refused it once – you don’t mention that), they would lose on appeal, with substantial costs. So I think it is entirely reasonable that a heavily used road is resurfaced, rather than wait, say, 10 years, for redevelopment.

    Regarding the SC News, basically recycled press releases with adverts. Not really a newspaper.

  6. peter says:

    I wouldn’t go as far as to say there was no place for Sutton Coldfield News as apart from the fact that some people still like to have there local news in hard copy it was a good place for budding reporters to cut their teeth.

    If one of the local rags had to go to the wall I would much preferred it to be the Observer which truly is dreadful.